Top 5 Books and Reference Apps on Android in Bulgaria - Q2 2023

During the second quarter of 2023, the top Books and Reference apps on the Android platform in Bulgaria showed notable trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of the top five apps: Storytel: Audiobooks & Ebooks, Audible: Audio Entertainment, Joyread, WebNovel, and Everand: Ebooks and audiobooks.

Storytel: Audiobooks & Ebooks saw a consistent increase in weekly revenue, peaking at approximately $8.4K in the final week of June. Weekly downloads fluctuated, reaching a high of around 1.8K in the same period. Active users witnessed a slight dip mid-quarter but recovered to approximately 39.3K by the end of June.

Audible: Audio Entertainment experienced steady weekly revenue, with figures fluctuating around $300. Downloads varied significantly, peaking at 407 in the week of May 22. Active users saw a decrease from 2.2K to 1.6K over the quarter.

Joyread had a notable spike in downloads in the final weeks of June, reaching 106 and 101, respectively. Revenue trends remained modest, peaking at $211 in mid-April. Active users showed a gradual increase towards the end of the quarter, reaching 113.

WebNovel saw a steady decline in weekly revenue, with a low point of $48 in early June. Downloads hit a quarterly high of 115 in the last week of June. Active users remained stable, ending the quarter at 357.

Everand: Ebooks and audiobooks demonstrated a gradual rise in revenue, peaking at $130 in the final week of June. Downloads also increased, reaching 103 in the same week. Active users fluctuated but ended the quarter on a high note with 1K users.

These insights are based on data from Sensor Tower. For more detailed information and further insights, visit Sensor Tower’s platform.